Fish & Feast with Paul Whitehouse for GetYourGuide
I was the GetYourGuide Creative Storytelling Lead on this campaign and production, which included managing the in-house GetYourGuide creative team, external creative agency Billion Dollar Boy, as well as working with external production partner Toast. This campaign was all about promoting GetYourGuide’s “Food” travel category in the UK by creating an unforgettable travel experience that can’t be found anywhere else.
Enter, British comedic legend Paul Whitehouse and his fly fishing rod. This campaign was an amazing accomplishment because of all of the stakeholders and teams it brought together in order to succeed. The details of the production are quite complex, so instead of writing them out, I’ll use this as a cheeky invitation to ask you to reach out to me to find out more and to see more of the campaign’s many assets.
The hero video
This was one of my favorite productions ever. It was freezing and we were rushed, but it was so much fun to be a part of something so special and, frankly, British.
The organic video
This TikTok video is a production miracle that only exists because I stole Paul Whitehouse during a production break and used a PA’s phone and recited the script from behind the camera so we could get the Brand Managers the organic content we promised them!
